Marketing & Promotion for Crafts

An essential guide to selling for all makers

Practical and authoritative advice from an experienced exhibition organiser, gallery owner and marketing con­sultant.

What to do and, equally important,
what not to do, to improve your image, your marketing skills and your public relations.

How to set up and run your own exhibitions success­fully.

Covers: marketing, sales opportunities, exhibition organising, approaching the media, finance, creating a customer base, public relations, etc.

Available now as an e-Book

This book has been scanned for revision which will be complete in 2012.  In the meanwhile we are making it available at a greatly reduced price as an e-book for those who would like a copy now

Buy this E-book (£3.00)

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Betty Norbury is well-known in the world of fine wood­working and was a prolific writer on the subject for trade journals.

Until 2009 she organised and managed numerous exhibi­tions of leading makers.

She ran the White Knight Gallery which specifically marketed her husband's work. (Ian Norbury is considered to be one of the world's foremost wood sculptors.)  She continues to market his work and act as his P.A.


She is a marketing consultant and advisor to professional makers.